Sea Journal

Importance of Email Marketing

by Ben Carver

When looking at difference vectors to market towards your customer-base, you may ask yourself “What does email offer over social media?”.  Well, first of all, you should be asking us instead of talking to yourself.  Secondly, plenty! When looking at why to use email as your campaigning vector, you should look at the total size […]

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Importance of Story

by Loren Roe

I’ve noticed a trend among millennials and gen-x’ers: A hunger for a good story. The art of story telling seems to come and go throughout generations. As I’ve looked into the past to see what has been craved by different generations, I’ve noticed this trend, in particular, coming back around. It seems as though the […]

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Does Your Site Need a Makeover?

by Aly J. Yale

When’s the last time you looked at your website? I mean actually, really looked at it: read the copy, looked at the images, considered the layout, etc. Was it when you first had it designed? Was it a few months ago? Maybe even years ago? In this day and age, the web is your primary […]

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How a Blog Can Help Your Site Make a Splash

by Aly J. Yale

Are you looking for a quick way to revamp your website or improve your SEO rankings? There’s no better way to do it than by starting a blog. Having a blog on your company website can give you a great many benefits that can both better your online presence and improve your reputation in the […]

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5 Tips for Writing Better Web Content

by Aly J. Yale

The content on your website is a hugely powerful tool. It can boost your SEO efforts, improve your connection with your customers and increase your sales and overall customer base. But these benefits only come if your content is done right. Web copy that’s not up to snuff can actually hurt you – making you […]

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What to Look for When Considering a Web Design Company

by Aly J. Yale

In our modern day and age, your website is your face to the world. It’s the first thing potential customers see, and it’s, by far, your biggest marketing tool. A great website can help you sell your products and services, expose your brand to new customers and, overall, make a difference on your bottom line. […]

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Conveying Your Brand Voice Online

by Aly J. Yale

When communicating to your customers – whether it’s through your website, printed brochures and flyers, or on Facebook – one singular company voice comes through. This is called your brand voice. Essentially , it’s your brand’s personality – its wit, its approachability, its expertise – in the eye of the customer. It’s how your brand […]

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Responsive Design: Why it’s Crucial to Brand Success

by Aly J. Yale

Having a website is no longer an option for businesses nowadays; it’s a must-have. The internet has become our society’s primary form of communication, and if you don’t have a website, you’re just getting left in the dust. But just having a static website’s not enough anymore. With the advent of tablets, e-readers and other […]

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